SHOULD of course read An Auction Site. Okay for $10 bucks now you can 100% enhance an item. EA is getting some cash. I do wonder with my desire for the journey vs destination if this is a sign, I over stayed my game play. But lets say UO can take any path. One path the above pixel and item selling. Buy what you need so to speak. Buy what you CANT EVEN get in game. If the bottom line for EA and UO is profit. Which is fine..... Why not open up virtual auctions where all players can sell their items for cash. EA implements the site and gets a profit on the sales. Seriously, let the game take the plunge to profit. Do that and you would see lots of accounts opening to play and profit. Why not charge $4.99 a month to use EA's auction site as a seller. Secure the site. Create secure trade windows. BLAH BLAH. If EA wants profit that is one way. Let our greed to sell become EA's profit. Then maybe jut maybe the extra revenue can be turned back into creating adventure and exploration for the players. Hell if you could go to an EA auction site you make the other illegal sites obsolete. Sure they could still sell and make money on EA's auctions but now EA gets a chunk of it. What the heck.