Is this how Broadsword/EA and the rest of the team feels? This is such a short sighted viewpoint, and screams to me that you all are simply focused on barely keeping the doors open by maintaining subs and trying to lure a few stragglers back to paying you for a few months here and there. If this game is to survive, I think we all know that we need New players to flood these servers ( not that they could handle it) , not simply a smattering here and there of "Returning players. It should be top priority for your team as it is what will keep the existing people playing the game. Why would you advertise this game on Steam in it's current state? Even to former players, all they have to do is log in and run around on a dead shard to see that nothing's changed for the better. You're not even offering a solution to the population problem...all I have heard around here is xfer to Atlantic or Great Lakes....that is no solution. What is it exactly that you all fear from dropping the subscription model for a F2P system? Have you looked at any modern MMO's who have done it? They are making revenue hand over fist and boast easily ten times the population we have. I am honestly asking a serious question, as a subscriber with 5 accounts, I want to know why you and your team seem resigned to the fact that we will not attract new players...and are not designing the game to appeal to anyone other than a few nostalgic players who may want to return only to leave again a month or so later?