Well i have a sugestion that would work to resurect uos playerbase. Basicly make it free to play and paying suscribers are the only ones allowed to own a house. This would bring in extreme amounts of new and old players and in long run push up the susciptions amount by far. Something like Anarchy online did and got 1 million new accounts. Just they did it with alot more restrictions where you where not alowed any expansions on free account. In uo it would be enough with "no house allowed" penalty for free accounts. This would basicly make it alot more fun for paying customers to. Towns would become alive again and there would be players to sell your items to. It would be great.