WOW has a play to level 20 for free promotion going that sounds brilliant. I've done the 2 week trials before in various games and it seems I never got logged in enough to really experience and learn the game. Playing to level 20, logging in when ya want with no rush on time would be a really good way to go. It would need to be adapted to UO but this could work. Like no house ownership.co own, etc. I could see potential for storage abuse if not dealt with etc. But some variation on this could be a great idea. Maybe till one character reaches 600 skill points or something. Perhaps only give them one or 2 characters with a trial account. But anyway it's a really good idea that unfortunately doesn't translate to UO easily. Not sure how trial accounts work these days but a longer time to get hooked on the game I think is a good idea.