Thoughts? Economy takes its toll on EA December 9, 2008 Riccitiello said the recent underperformance only reinforces the need for the 6% layoffs announced in October, as well as a reduction in titles. With consumer dollars increasingly concentrating on top selling titles, the CEO said the company will focus even more aggressively on games with the biggest profit potential. Electronics Arts cuts outlook on weak holiday sales December 9, 2008 EA, which makes games like "Madden NFL" and "FIFA Soccer," said it is continuing to pursue cost saving measures such as reducing its product portfolio for fiscal 2010 with associated job cuts and facility consolidations. "We are disappointed that our holiday slate is not meeting our sales expectations," EA Chief Executive John Riccitiello said in a statement. "Given this performance and the uncertain economic environment, we are taking steps to reduce our cost structure and improve the profitability of our business." The company said it does not expect to provide specific financial guidance for fiscal 2009 before it reports third-quarter results in early February. EA to miss targets, cut more jobs December 10, 2008 The world’s largest game publisher also said it would find ways to cut costs, including canceling some game projects and making deeper job cuts than the 6% workforce reduction it had announced in October. On Oct. 30, EA said it planned to cut 6% of its 9,500 workers. About 2,550 work in four California offices: Redwood City, Playa Vista, Westwood and Emeryville.