Inspired by another forum (by user facattac) who was inspired by other game models, this idea could work really well to bring people and money back to Ultima Online: Among all of the regular subscription and paid servers, EA will add another server that is accessible by anybody (paid or not). Anybody can download the game, patch it, and play on this one server for free. No character transfers are allowed to the server, however, characters with their skills only are allowed to transfer off. This way, all of the paid servers are left intact and unaffected by the free to play. What does this mean? Any previous/returning player, and any new player, can get a feel for what the current Ultima Online looks and feels like. They can play on this server for as long as they wish. The server itself will feel partially like the Test Center (meaning that although it's fun, it's not the same authentic experience as a paid server). If the returning player or new player decides to reactivate or set up a new paid account, they have the option to transfer the character that they built on the free server to one of the paid servers for a discounted rate. The transfer would include the character and skills only (no items). If the character transfer option did not exist, then the incentive for someone to pay for an account and "start all over again" would be diminished. But if you offer a cheap transfer, it could be very worthwhile. Thoughts?